| | |  | New Business | Home » » The McGraw-Hill Guide to Starting Your Own Business : A Step-By-Step Blueprint for the First-Time Entrepreneur | | | | | | | Product Promotions: | | | | | Description: | | The bestselling first edition of The McGraw-Hill Guide to Starting Your Own Business sold more than 75,000 copies, and took the reader step-by-step through the entire process of starting a new venture. This completely revised second edition once again shows entrepreneurs the keys to determining the best business opportunities, creating a business plan, and formulating a winning marketing strategy. In addition, it now profiles alternative sources of funding from SBA loans to angel investors and provides valuable do's and don'ts from over one hundred entrepreneurs. | | | Product Details: | | | Author:
| Stephen C. Harper | | Paperback:
| 240 pages | | Publisher:
| McGraw-Hill | | Publication Date:
| June 13, 2003 | | Language:
| English | | ISBN:
| 0071410120 | | Product Length:
| 9.04 inches | | Product Width:
| 6.02 inches | | Product Height:
| 0.78 inches | | Product Weight:
| 0.9 pounds | | Package Length:
| 8.9 inches | | Package Width:
| 5.9 inches | | Package Height:
| 0.8 inches | | Package Weight:
| 0.9 pounds | | Average Customer Rating:
|  based on 12 reviews |
| | | | Customer Reviews: | |
Average Customer Review:
 ( 12 customer reviews )
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Most Helpful Customer Reviews
36 of 39 found the following review helpful:
 Very goodFeb 14, 2002
By Phuong
This is the best book on starting business that I've come across. A lot of practical tips on various strategies (marketing, pricing, promoting etc.). However, it is probably more about running a new business rather than steps in opening one. Worth reading thus.
Phuong , MA in Economics student @ U of Toronto.
29 of 32 found the following review helpful:
Pretty good intro to starting a businessDec 26, 2005
By Michael Spitzer
This book is a good summary of the more technical aspects of starting a business. It doesn't dig into economics or financial issues too deeply so just reading this book isn't going to make you an expert. But, I think the general steps to starting a business are laid-out pretty well and that this book has a lot of value for someone looking for direction. One thing I would have liked to see in this book was a concise summary of all the steps involved so that when it is time to refer back to this book after reading it, you're not digging through the details and examples.
1 of 1 found the following review helpful:
 Excellent bookJan 31, 2011
By Shri
Not for the faint of heart. It's a thought provoking book that will challenge you to repeatedly assess your will and preparedness for starting a new venture. It's not like those other books that get you day-dreaming. It's a book that will make you work hard, letting you know all along that you'll be working even harder if you were to start a new venture. I recommended it to other friends of mine it's been widely loved and appreciated by all of them.
3 of 4 found the following review helpful:
The Mcgraw & Hill guide to Starting your own businessJan 01, 2008
By Sheena Matos
I feel this book has alot of good information, but for me some things were hard to understand. It has given me new views and I do think this is a great book if you already know alot about business. For me I am clueless so I think I need a more direct guide.
Better late than never, my review, that is.Oct 06, 2011
By Ambria
I received this book in great condition and in a timely manner. This transaction took place quite a while ago, and I'm just getting to the review.
See all 12 customer reviews on Amazon.com
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