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25 of 26 found the following review helpful:
 A good book for inspiration or business ideas.Oct 02, 1999
The Business of Bliss is a pleasant read with more than 60 stories of businesses created from a desire to use one's creative talents. Buttons, pastries, and country inns are all shared with the same enthusiasm. This book is absolutely full of good ideas if you would like to start a business but need some creative suggestions. The business owners share their experiences honestly and tell both the good and the bad. Mixed in with the feel-good stories are bits and pieces of business advice. Although the advice is valid, it's not extensive, and is generally over-simplified. The authors attempt to cover the area of promotion in 24 sentences. The book's primary thrust is the stories of those who have succeeded making a business from their creative talents. They share a number of wonderful stories that do a find job of making the reader feel good as well as providing motivation. If you need inspiration or ideas on what sort of creative business to start, this book is a very good resource. It's a fast read in an easy-to-follow format mixed with many beautiful photographs. If you're looking for a real "how to run a business" book, there are better choices in our library.(c)1999, VentureConsult.com
20 of 21 found the following review helpful:
 Nothing like itOct 05, 1999
This is a book not like any other I've read. It's gorgeous, and a pleasure to hold. It's thick, glossy pages are filled with beautiful and insipirational photographs of women, their products and businesses. The tales of real life women entrepreneurs who have founded their businesses out of their passions, from antique shops to restaurants and many others, were refreshing and insiprational. The book is also lightly peppered with helpful information on starting your own 'business of bliss'. But turn to this book for stories that will inspire you - not a 'how-to' manual. A delightful read!
12 of 12 found the following review helpful:
Great Inspiration Even for Practical People :)Jul 27, 2000
By tashina
It's true there isn't a lot of info in this book on the nuts and bolts of running a business; however, that's not what this book is about. Filled with many photos of beautiful craft-y shops and products, it instead helps provide real-life stories from people who were successful in making money doing what they love even though most of them knew little about running a business when they started. After buying this book a year or more ago, I started my own craft business and it was profitable the very first month! Now I can work with no bosses telling me what to do and even have my husband at home working with me now (which I love). I was just rereading the book tonight and still love it just as much as I did the first time I read it. It's a keeper.
10 of 10 found the following review helpful:
Truly Inspirational.Nov 11, 2000
By Nicole Flowers
Full of beautiful photos and examples of female entrepreneurs who followed their dreams; this book could be just the catalyst for someone in a rut to change their life. Particularly refreshing is that this is not by any means a "how to get rich book", but it is full of success stories, some greater than others. Just look at the juxtaposition of Rachel Ashwell of Shabby Chic alongside Beth Siqueland-Gresch owner of a floral design shop. Ashwell started her business by repainting garage sale finds and is now a millionairess, and Gresch does a modest business and her words are, "This kind of business will never make me wealthy. It's more about finding a way to do what you love, and making a sustainable income doing it." Not a business plan, not a how-to book, but full of ispiration from women who listened to their hearts, and made it work.
9 of 9 found the following review helpful:
 All Style, No SubstanceApr 28, 2000
A pretty picture book, with very little in the way of actual business advice. Pleasant for perusing, but if you're looking for an actual "how to" book, look elsewhere.
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based on 26 reviews
