| | |  | New Business | Home » » Start Your Own Coaching Business | | | | | | | Description: | | Use Your Passion to Inspire Action Turn your passion for life into a fulfilling, lucrative career as a motivational coach. Whether you want to inspire others to go after their dreams, achieve their business goals or better manage their everyday life, Entrepreneur gives you the steps you need to get started. This hands-on guide shows you how to launch your own successful coaching company, helping clients with life, motivation and business. Learn step by step how to establish your business, position yourself as an expert, attract clients and build revenue. Our experts provide real-life examples, sound business advice and priceless tips to put you on your way to making a difference- and making money. Learn how to: - Set up your business with minimal startup investment
- Develop your coaching expertise
- Build a business brand that gets noticed
- Capture clients by showing them you're worth their money
- Price your service
- Advertise and publicize to attract more clients
- Boost profits by expanding your business
You already have the motivation and the passion-this guide shows you how to share it with others and make a profit! | | | Product Details: | | | Author:
| Monroe Mann | | Paperback:
| 220 pages | | Publisher:
| Entrepreneur Press | | Publication Date:
| May 29, 2008 | | Language:
| English | | ISBN:
| 1599181827 | | Product Length:
| 8.92 inches | | Product Width:
| 7.06 inches | | Product Height:
| 0.42 inches | | Product Weight:
| 0.71 pounds | | Package Length:
| 8.9 inches | | Package Width:
| 6.93 inches | | Package Height:
| 0.47 inches | | Package Weight:
| 0.71 pounds | | Average Customer Rating:
|  based on 14 reviews |
| | | | Customer Reviews: | |
Average Customer Review:
 ( 14 customer reviews )
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Most Helpful Customer Reviews
56 of 57 found the following review helpful:
 A great little book on the business of coaching. Threethumbsup!Aug 31, 2008
By Jeff Lippincott
"JLIPPIN"
Wow! What a great little book on the business of coaching. I loved it. It is one of only a few such books on coaching that I can highly recommend. It is comprised of 25 chapters and they seem to flow from one to the next in a logical sequence. The book covers the following topics:
1. Pick an expertise
2. Choose a target market
3. Write a business plan
4. Implement the plan
5. Keep good business records
6. Expand your offerings
7. Systematize your business
8. Keep your business
9. Franchise your business
10. Sell your business
I purchased this book at the same time as I got a copy of "Start Your Own Information Marketing Business" (ISBN: 9781599181745). I read them together and found they complimented each other tremendously. A coach needs to have information products for sale in order to gain credibility in their field. They also need information products as marketing tools. And information marketers (infopreneurs) make more money for themselves if they also provide coaching and consulting services. So if you plan to be a coach, then read up as much as you can on coaching and information marketing.
The only problem I had with this book was the material covered on pages 30 to 32 entitled "Business Formalities." The author is not too adept on Choice of Legal Entity and he has bungled the topic. I recommend you ignore everything he says on those few pages and get yourself a copy of "Structuring Your Business" by Michele Cagan (ISBN: 1593371772).
I also highly recommend you consider reading the following books if you are interested in being a successful coach: "Four Steps to Building a Profitable Coaching Practice" (ISBN: 0595296602), "Coaching Millions" (ISBN: 9788979293207), "Web Business Success" (ISBN: 0974924504), and "The Ultimate Training Workshop Handbook" (ISBN: 0070382018). 5 stars!
PS. Examine the Search Inside offering by Amazon to see the Table of Contents for this book. I think the book would have been better if there had been fewer chapters.
8 of 8 found the following review helpful:
 Very, very basicApr 22, 2011
By EMur
Unless you have never managed a business before, this book will be too basic. However, if you are thinking about starting your very first business, then you may want something this basic that explains why you need to find your niche market, etc. Other than the definition of "what is a coach?" most of this book was business basics, rather than coaching basics.
Some of his ideas already seem outdated. I strongly disagree with his idea that you can spend $100 on a website and have credibility with clients - especially if you are working with anyone in a visual field (artist, graphic designer, gallery, interior designer, etc). A website is like a suit of clothes: sure you can find some great deals, but if you go cheap expect to look cheap.
Not a bad read, but buy used or get from the library.
8 of 8 found the following review helpful:
Great Read, Excellent Value!Dec 03, 2009
By Murray
As someone who is embarking on developing my skill set, becoming a certified coach and building my own coaching business I found Start Your Own Coaching Business extremely helpful. The book was a pleasure to read and gives a detailed yet concise account in all areas and does well not to become too detailed in some areas where there are already extensive readings. I especially enjoyed the recommended reading list and have already purchased some of the books highlighted by Mann. Overall a great read and excellent value.
7 of 8 found the following review helpful:
Unsatisfying, vague, and often unsubstantiated.Apr 17, 2011
By M. Grubb
I saw this book at Borders for 80% off, looked up the Amazon reviews, and bought it based on the reviews. What a mistake. I wish I had my $3.60 AND my time back. This book is not at all well-written in terms of grammar and economy of words and it's colloquial to a fault. It's full of vague advice. Just when you think it's starting to be helpful, the section ends without any further detail. Often a single product or service is recommended when numerous and better alternatives are available. Some of the financial and legal advice is dubious for someone who says he is training to be a lawyer AND a financial advisor. Some of the advice is helpful, though much of it is unsubstantiated. Save your money and buy books such as "Get Clients Now" by C.J. Hayden, and anything by Seth Godin and/or Harry Beckwith. Worst of all, is the author's relentless self-promotion and lists of achievements. The author is likely not familiar with the proverb, "me, me, me is boring, boring, boring." Overall, the book reminds me of American Idol tryouts where self-delusional kids have been told that they are great singers by everyone close to them, yet no one with actual singing experience has guided them. This book does NOT deserve to go to Hollywood.
7 of 8 found the following review helpful:
New Coach's Must Own BookJan 22, 2010
By Bernette Sherman
This is a must have book for a new coach. It covers coaching by the type of coach you are and includes starting conversations, engaging new clients, intake, actual sessions, and more. It's not necessarily a straight read through book so you can go for what you need and then come back again for something else when you need it. Great job!
See all 14 customer reviews on Amazon.com
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