| | |  | Home Business Office | Home » » How to Position Yourself As the Obvious Expert: Turbocharge Your Consulting or Coaching Business Now! | | | | | | | Description: | | How To Position Yourself As The Obvious Expert!
Finally, the Insider's Proven Plan to Help You Turn Your Income Into Six-Figures or More! In today's world, creating and managing your business visibility is vital to maximizing your career and earning potential. How To Position Yourself As The Obvious Expert will supercharge your business to ultrasuccess! Whether you are a consultant, coach or freelancer, you are always under the gun to attract more clients. Thanks to the proven strategies outlined in this book,, now you really can: Get qualified clients to call you, instead of you pursuing them. Be recognized as an expert in your field even before the first call is made. Earn the income you have always known you deserve with this proven plan to more clients and more money! | | | Product Details: | | | Author:
| Elsom Eldridge Jr. | | Paperback:
| 269 pages | | Publisher:
| MasterMind Publishing, LLC | | Publication Date:
| 2004-03 | | Language:
| English | | ISBN:
| 0972094164 | | Product Width:
| 175.0 centimeters | | Product Height:
| 250.0 centimeters | | Product Weight:
| 1.14 pounds | | Package Length:
| 8.9 inches | | Package Width:
| 7.0 inches | | Package Height:
| 0.6 inches | | Package Weight:
| 1.1 pounds | | Average Customer Rating:
|  based on 35 reviews |
| | | | Customer Reviews: | |
Average Customer Review:
 ( 35 customer reviews )
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Most Helpful Customer Reviews
73 of 74 found the following review helpful:
 The Obvious Expert [in any profession]Feb 27, 2005
By Benjamin Glass
"BenGlassLaw"
Elsom Eldridge's book is a hidden gem. Some might not buy it becuase the subtitle is "How to Turbo Charge Your Consulting Business." All you have to do is susbtitute your profession for "consulting" and this book is for you.
He emphasizes that writing information for your potential clients/customers in the form of books, pamphlets, free reports and the like is the best thing you can do to let people know you are the obvious expert because just being an expert is not enough--they have to know it.
It's an easy read--he lays a program out step by step. The great thing for those who take the steps necessary to write is that most of your competition is just so lazy that they will never even start.
I would recomend Tom Ross' book on Self Publishing if "Obvious Exert" tickles your writing fancy.
I got through both books and immediately published two books for my prospective clients, "The Five Deadly Sins That Can Wreck Your Virginia Accident Case" and "How to Buy Car Insurance in Virginia--What the Insurance Industry Doesn't Want You to Know."
34 of 36 found the following review helpful:
Excellent Step-by-Step PlanOct 21, 2004
By Nick Temple
Over the last 15 years, I've "stumbled" my way through consulting, finding some of the techniques Elsom suggests by accident. Never before ahve I found - until this book - a complete guide to building, growing and maintaining a successful consulting business all in one place.
In "How to Position Yourself As the Obvious Expert: Turbocharge Your Consulting or Coaching Business Now!", Elsom (with 10's of other experts from various industries) gives you a step-by-step plan to becoming a known expert in your field. The methods translate to any field, not just consulting - with specific examples of the techniques in practice from experts in extremely diverse fields.
What I like most about this book is the way it breaks each large "step" into smaller, immediately actionable tasks that you can start using today. With each task, there is are specific examples from industry experts on exactly how they used the technique in their own field.
At the end of each chapter are exercises to get you started and additional print and online resources at the end of each chapter.
One final note: this book, unlike any other book I've found on similar subject matter - is extremely easy and fun to read.
"Two thumbs up"
29 of 33 found the following review helpful:
The core concept of consulting and coaching in Century 21May 26, 2004
By Kevin Hogan
"Author - Psychology of Persuasion"
Elsom Eldridge writes with authority and interviews those who have the expertise in their fields. The Obvious Expert is a book that lives up to it's billing. 100 experts give USEFUL and SPECIFIC advice on building a powerhouse of a consulting or coaching practice. All the success stories are here with HOW TO in step by step format. I love it.Kevin Hogan, Author of The Psychology of Persuasion
24 of 27 found the following review helpful:
 there's nothing new hereJun 18, 2008
By B. St Pierre
"B"
This book has little new advice. I do like the spin of becoming "The Obvious Expert" in your field, but the path to this goal is about the same as can be found in other books for consultants or freelancers. In a nutshell:
* write a book
* write articles for a trade journal or magazine
* engage in public speaking
* offer seminars
* get free/low cost press coverage
* join a professional society or trade association
* build a website
* network
There are some useful tips, and the sidebar stories from various consultants are interesting. Overall not a bad book. A better choice is "Getting Business to Come to You" by Paul and Sarah Edwards -- less expensive, much longer, and with deeper coverage of each topic mentioned above.
24 of 27 found the following review helpful:
Best of this genre of making yourself the expertJan 26, 2005
By John C. Dunbar
I have several books in this area and I think Eldridge and Eldridge do the best job. They cover many recommendations, the information is in great detail, the addition of other experts making comments on the techniques works very well.
The layout of the book makes the reading easy. There's loads of references and places to visit on the web and otherwise.
Lastly, I like that this writer has previously associated with two other noteworthy experts: Howard Shenson and Dan Kennedy.
John Dunbar
Sugar Land, TX
See all 35 customer reviews on Amazon.com
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